Web analytics for the public sector – the bare minimum of what YOU NEED TO KNOW.
Category: Short posts
I have posted this content originally on various social media sites. I decided to republish the content here for easier findability.
7 steps for successful web analytics. Do this in 2018 to outplay your competition.
Categories
Disruption in advertising
Three quotes about disruption in advertising.
What are you going to do when the machines take over the marketing world? Most of the work you do today will be done by software in 2020.
Web analytics data should be used for recommendations, not for reporting.
You know your business better than Google does. Don’t you think so?
Technology grows exponentially. But we stay the same:
Every web analytics implementation is broken. You should fix your analytics.
Your web analytics setup is broken in one way or another. Or in dozens of ways. You just don’t know it. Yet.
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